A "Samsung" store was opened in the "Spice" shopping centre with an ambitious festive program

In the "Spice" shopping centre, the most modern and innovative concept store of the "Samsung" brand in the Baltics has opened its doors to visitors, where you can get to know the wide range of functions and operations of "Samsung" devices in a home-like environment.

The new "Samsung" experience-oriented concept store is located at the C entrance of the "Spice" shopping centre and has a total area of 290 square meters. The new brand store is designed to mimic the needs and environment of a home as much as possible - there is a kitchen area, a laundry room, as well as a lounge area with TV’s and other entertainment devices. The interior of the store is designed in light, warm and natural tones, which create a feeling of cosiness, but the interior is enlivened by plants and various types of art, which bring the general feeling of the store closer to the interior of a residential house.

In the store, in addition to mobile and home appliances, you will also be able to learn more about the advantages of the “Samsung” SmartThings app, which allows you to connect all devices in one ecosystem, control them remotely, monitor their operation, receive valuable recommendations and control resource consumption, which is extremely important today. The application allows you to significantly reduce the amount of electricity and other resources consumed in the household, as technologies based on artificial intelligence analyze user habits and provide recommendations on how to spend resources more sustainably.

The opening event of the new outlet was held with grandeur, the "Shopping Show" and the "Culinary Duel" were led by radio personality Sanda Dejus, in which two teams of chefs and tik tok stars - chef Raimonds Zommers and social media star Justīne Martinsone competed against chef Māris Jansons and tiktoker Airita Kodorāne.

The origins of "Samsung" can be traced back to 1969, when the company was founded with the goal of helping people achieve the impossible, which "Samsung" and the innovations created by the brand have proven more than once. Thanks to “Samsung's” success in the electronics industry, the company is recognized as a leader in the global technology industry and is currently ranked among the Top 10 global brands.

Look for the new "Samsung" store on the 1st floor of the "Spice" shopping centre!